Privacy Policy:

Last Updated: 17-Aug-2024
Effective Date: 17-Aug-2024

At lynnemoulding.com, we are committed to protecting your privacy and ensuring your personal information is handled with care and security. This Privacy Policy explains how we collect, use, and protect your personal information when you visit our website and make purchases. We may update this Privacy Policy at any time without prior notice. Any changes will be posted on this page, so we encourage you to review it regularly.

 

Information We Collect

Personal Information:
We collect personal information that you provide voluntarily when you contact us or make a purchase.

  • Contact Details: Name, email address, phone number.
  • Shipping Information: Address, city, postal code, country.
  • Payment Details: We do not collect or store payment details. Payments are processed securely through PayPal, and we do not have access to your payment information.

Non-Personal Information:
We collect non-personal data to improve your experience on our site and for analytical purposes. This includes:

  • Website Usage Data: Information such as IP address, browser type, pages visited, and time spent on the site.
  • Product Interaction Data: Details like the number of times a product page is viewed, how often products are added to the cart, and the search terms users enter.
  • Traffic and Referral Data: Data on how visitors arrive at the site, including referral sources, landing pages, and exit pages.
  • Device and Browser Information: Information about the device used (e.g., desktop, mobile), operating system (e.g., Windows, iOS), and browser type and version.
  • Aggregated Sales Data: Metrics such as total sales volume, average order value, and top-selling products.
  • Geographical Information: Broad location data such as the country or city based on IP address, and regional sales data.
  • Performance Metrics: Insights on page load times, bounce rate, and conversion rate.
  • Demographic Insights (Aggregated): General data about visitor demographics, such as age ranges and gender distribution.
  • Search Engine Data: Effectiveness of specific keywords and search engine rankings.
  • Customer Behavior Patterns: Information on how often users return to the site and the times of day or days of the week with the highest traffic.

Cookies and Tracking Technologies:
We use cookies and similar technologies to enhance your browsing experience and analyze site usage. For more details, please see our Cookie Policy.

 

How We Use Your Information

  • Order Processing: To handle and complete your orders, including payment processing, shipping, and customer service.
  • Communication: To provide order updates, respond to your queries, and offer customer support.
  • Service Improvement: To analyze site usage and improve our online shop based on your feedback and behavior.
  • Legal Requirements: To comply with relevant legal obligations.

 

How We Share Your Information

We do not sell, trade, or rent your personal information to third parties. We may disclose your information in the following situations:

  • Legal Requirements: When required by law, or to protect our rights, privacy, safety, or those of our customers.

 

Retention of Your Information

We will retain your personal information only as long as necessary to fulfill the purposes outlined in this Privacy Policy. We may keep certain information longer for legal or legitimate business purposes, such as fraud prevention or record-keeping. Non-identifiable, aggregated data may be stored indefinitely.

 

Data Security

We implement suitable technical and organisational measures to protect your personal information from unauthorised access, alteration, disclosure, or destruction. Payment processing is securely handled by Paypal.

 

Your Rights

You have the following rights concerning your personal information:

  • Access: Request a copy of the personal information we hold about you.
  • Correction: Request updates to incorrect or incomplete information.
  • Deletion: Request the removal of your personal information, subject to legal exceptions.
  • Objection: Object to the processing of your information for certain purposes, such as marketing.

To exercise these rights, please contact us at lynne@lynnemoulding.com.

 

Cookies and Tracking Technologies

We use cookies and similar tracking technologies to improve your browsing experience and analyze website performance. For further details, please refer to our Cookie Policy.

 

Contact Information:

For any questions, concerns, or requests regarding this Privacy Policy or our privacy practices, please reach out to us:

Email: lynne@lynnemoulding.com
Address: 31 Myrtle Gardens, Hanwell, London, W7 3JQ

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